In preparing to advocate your policy proposition, you have discovered that there is almost universal agreement that a reason for policy change exists
The controversy is over what the best course of action should be. You will structure your case as a "comparative advantages" development of arguments. What should appear first in your case development?
(a) The first stock issue: arguments about the reason for a change in the manner suggested by your proposition.
(b) The second stock issue: the details of the specific policy you are proposing. (c) The third stock issue: the advantages or consequences of the policy you are proposing.
(d) The fourth stock issue: arguments explaining how your policy proposal meets certain goals or criteria that society presently values.
B
Communication & Mass Media