Which of the following levels of the BrandDynamics Pyramid pertains to consumer's needs?
A) advantage
B) relevance
C) bonding
D) performance
E) presence
B
Business
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An email, a handwritten notice, or a voicemail are all examples of __________ in the communication process
a. noise b. the medium c. decoding d. encoding
Business
First and foremost, the public relations practitioner is
A) a professional communicator. B) respected by management. C) a supervisor who depends on e-mail to communicate. D) a trusted adviser.
Business