Data that can be developed through surveys, experiments, observation, and simulation are _____

a. secondary data
b. marketing research data
c. primary data
d. marketing information systems data

c

Business

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Louise is traveling from her home in New York City to Canada to take advantage of some shopping bargains. Which question is most relevant to whether the bargains are likely to be particularly good?

A) Which city is she going to visit? B) How much money is she planning to spend? C) What is the currency exchange rate? D) How much time will she spend in Canada? E) Which types of items is she shopping for?

Business

U.S. GAAP requires that the statement of cash flows disclose the amount of cash flows arising from financing activities including

a. short-term and long-term borrowing and repaying short-term or long-term borrowing. b. issuing of common or preferred stock and reacquiring shares of outstanding common or preferred stock. c. payment of dividends to stockholders. d. all of the above. e. none of the above.

Business