In some parts of the United States, guns are sold at Walmart stores. Some people refuse to shop at those stores. At the extreme, everyone would refuse to shop at those stores. In that hypothetical situation, ______ are acting as an external force for change.

Which of the following would a firm using mass communication NOT experience?

a. inability to know exactly who is receiving the message b. clutter from competitors' messages c. great expense on a per-person-exposed basis d. inability to assess customer reactions to the promotion immediately

A credit card can be used as a tool for creating good credit

Indicate whether the statement is true or false