What is the final step in planning a health campaign?

A. to implement the campaign
B. to define the goal
C. to understand the audience
D. to evaluate the outcomes

Answer: D

Communication & Mass Media

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Occasionally you should try to use obscure spellings for words in order to get the reader's attention and to educate him or her

Indicate whether the statement is true or false

Communication & Mass Media

As part of the research for her informative speech on the Chinese workplace, Dana needs to find recent articles published in scholarly journals. The best resource for her is a(n)

A. yearbook such as Facts on File or World Almanac. B. academic database such as JSTOR or Google Scholar. C. government resource such as the World Factbook. D. All of these answers are correct. E. Both a yearbook such as Facts on File or World Almanac and a government resource such as the World Factbook.

Communication & Mass Media