A company is customerized when it is able to respond to individual customers by customizing its products, services, and messages on a one-to-one basis

All of the following are considered in an organization's solvency analysis, EXCEPT:

A. future revenues B. products/services under development C. past cash disbursements D. market position E. the ability to acquire additional capital resources

Calculate the market potential of Royston light bulbs if it has a current market demand of 150 million bulbs at a market development index of 30

A) 45 million B) 4,500 million C) 50 million D) 500 million E) 450 million