In addition to the tactics used by the Family Channel to promote the pledge and encourage intervention in bullying situations, what other tactics would you recommend?
What will be an ideal response?
Students might benefit from studying the list of traditional tactics in Chapter 9.
Additional tactics could include radio actualities, satellite media tours, guest
editorials, and additional special events.
Communication & Mass Media
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David cannot wait to get to class and show off his new, spiky green hair he dyed over the
weekend. To which aspect of selective perception is David appealing? a. intensity b. motivation c. repetition d. novelty e. good fashion sense
Communication & Mass Media
Describe the guidelines to follow when checking the appropriateness of your message to the audience and the situation.
What will be an ideal response?
Communication & Mass Media