Some public relations firms bill clients according to the performance of a specific set of services for a specific and prearranged fee, a method known as
A. flat rate billing.
B. fixed-fee arrangements.
C. retainer billing.
D. collateral materials.
Answer: B
Communication & Mass Media
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People who ignore evidence that is not consistent with their own viewpoint may be called
A) bigoted B) prejudiced C) ethnocentric D) racist
Communication & Mass Media
Which of the following statements is true?
a. Productive groups emphatically support their members rather than assuming a rational neutrality based on "pure" objectivity. b. Productive groups accept others who have different values and beliefs. c. Both a and b are true. d. Neither a nor b is true.
Communication & Mass Media