The degree to which a marketing strategy is successful will be detected first by ________
A) gains or losses in revenue
B) market metrics that track customer satisfaction, retention and perceptions of value
C) the financial performance measure of cash flow
D) shareholder value
E) net profit
B
Business
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As more warehouses are added to a physical distribution system we can expect the cost of:
A) LCL and LTL shipments to decrease. B) TL and CL shipments to increase. C) total transportation costs to decrease. D) all of the above E) A and B above
Business
Many small companies evolve into functionally based structures as they grow larger
Indicate whether this statement is true or false.
Business