Ed purchases new technological devices such as PDAs, DVRs, and MP3 players after many people he knows already own the devices. However, Ed is rarely among the last people he knows to purchase a new technology

Ed is part of the late majority adopter group.
Indicate whether the statement is true or false

TRUE

Business

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What is a "public" in terms of the marketing environment? In a short essay, briefly describe the different types of publics that marketers must consider and explain how marketing might communicate with these publics

What will be an ideal response?

Business

Listening differs from hearing in that hearing involves only one of the following:

a. Mentally tuning in to what is being said b. Assigning meaning to sound c. Verifying accuracy of understanding d. The physical recognition of sounds e. Responding appropriately

Business