Regarding the Five-Stage Adoption Process, which of the following is not true?
A) Every person does not go through all five stages.
B) The process may end after any step.
C) At Stage 5, many people are likely to adopt a given product.
D) The process is like a large funnel.
E) It can be applied to both ideas or products.
Answer: C
Communication & Mass Media
You might also like to view...
Although podcasts are a useful way to distribute audio files, they are expensive to set up and maintain
Indicate whether this statement is true or false.
Communication & Mass Media
China’s one-child campaign was introduced in ______.
A. 1949 B. 1979 C. 1989 D. 2001
Communication & Mass Media