The creative advantages of newspaper advertising include

a. That they reach large audiences
b. The use of a wide variety of fonts and typefaces
c. The believability factor compared to other media
d. Showing the product name in text rather than the package

c. The believability factor compared to other media

Communication & Mass Media

You might also like to view...

Tamara used __________ when she moved her arms and hands as nonverbal gestures to compliment the language in her speech

Fill in the blanks with correct word

Communication & Mass Media

The competing conflict style is counterproductive and should be avoided when dealing with conflict

True False

Communication & Mass Media