The marketplace of ideas model is the idea that speech and media content should be free from government restriction

Using audience segmentation to target different groups in your audience is most likely to help you in developing your

a. purposes. b. goals. c. appeals. d. supporting materials.

The claim that 97% of scientists believe climate change is real and caused by humans utilizes ______ to persuade their audience.

a. statistical evidence b. bandwagon fallacy c. lay testimony d. hypothetical example