________ is the ratio of net marketing contribution to a company's investment in marketing and sales expenses
A) Gross profit
B) Marketing ROI
C) Return on equity
D) Marketing ROS
E) Market demand
B
Business
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Which of the following is NOT true? In a relational database:
A) Two tables can be a part of the same database B) Two tables can have the same number of columns C) Two tables can have the same number of rows D) Two tables can have the same names
Business
Which REA diagraming rule states every event entity must relate to a resource entity?
A) Rule 1. Resource-event relationship B) Rule 2. Event-event relationship C) Rule 3. Agent-event relationship D) Rule 4. Agent-agent relationship
Business