In the text, the concept of “repeatability” means
a. Making every ad look the same in a campaign
b. Using the same ideas for TV commercials and print ads
c. Using common elements to create a series of ads or commercials that convey the same brand message
d. Repeating the same ad to increase frequency
c. Using common elements to create a series of ads or commercials that convey the same brand message
Communication & Mass Media
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The vertical dimension of coherence for stories links actions
a. paradigmatically. b. syntagmatically. c. isomorphically. d. metonymically. e. Both b and c.
Communication & Mass Media
The NCA Credo is founded on the first amendment
Indicate whether the statement is true or false
Communication & Mass Media