Identify and describe the types of selection. For each type provide a definition/description and an example
What will be an ideal response?
Selective exposure involves the deliberate choices we make to experience or to avoid particular
stimuli.
Selective attention involves focusing on a specific message while ignoring or downplaying other
stimuli.
Selective retention involves the processing, storing, and retrieving of information that we have already
selected, organized, and interpreted.
Communication & Mass Media
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A common cause of sibling rivalry is
a. comparing siblings to one another. b. making siblings hang out together. c. having siblings close in age. d. having siblings of the same sex.
Communication & Mass Media
Why is measurement and evaluation important?
What will be an ideal response?
Communication & Mass Media