What level of influence is associated with seeing potential rewards and punishments?

A) compliance B) identification
C) moral responsibility D) internalization

A

Communication & Mass Media

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According to the ELM, in order to engage in central route processing both ________ to do so are required

a. ability and motivation b. awareness and ability c. need for cognition and motivation d. heuristics and automatic connections

Communication & Mass Media

A speech whose specific purpose is to show a cause-effect relationship is usually organized in ________ order.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media