According to your textbook, the following statement is an example of what type of fallacy?What does the mayor know about cutting down on crime? After all, he was accused of shoplifting when he was in college.
A. appeal to novelty
B. post hoc, ergo propter hoc
C. bandwagon
D. ad hominem
E. hasty generalization
Answer: D
Communication & Mass Media
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Bob Greenberg, who might be called an advertising guru, operates on a philosophy that
A) ads are best used sandwiched into entertainment products. B) ads should be entertainment themselves. C) traditional advertising will rise again. D) new ad strategies are fads that will fade quickly.
Communication & Mass Media
Distinguish between the literal and rhetorical audience A rhetorical audience is created through __________.
A. similar demographics B. the speaker's skill in creating common ground C. passionate speaking D. picking a suitable topic E. none of these choices
Communication & Mass Media