Who is ultimately responsibility for the effectiveness and success of ERM in an organization?

A local service company has decided to segment its market based on occupation; therefore, it has chosen a form of demographic segmentation for its approach

Indicate whether the statement is true or false

When is conducting market research generally most effective?

A) When entering international markets B) When sales begin to drop C) When competitors release newer, competitive products. D) When developing new products or altering existing products E) When a new product is ready to be released