Based on the information contained in Tables 4-5, what was Yen's return on common equity for

Which of the following statements is true about a multiple-channel system?

A) It reduces the cost of distribution. B) It is a type of a direct channel where intermediaries are eliminated through the use of information technology. C) It simplifies coordination and management of the channel of distribution. D) Loss of control is a typical problem associated with a multiple-channel system.

When public relations operates as part of organizational overhead and consists mainly of routine communication output and highly structured activities:

A. The focus is on "Management by Objectives." B. The function deals primarily with "programmed decisions."