________ are infrequently purchased consumer products with unique characteristics for which buyers are willing to make a special purchase effort
A) Shopping products
B) Unsought products
C) Specialty products
D) Industrial products
E) Line extensions
C
Business
You might also like to view...
A goodwill message allows you to establish and maintain a positive relationship with your audience
Indicate whether the statement is true or false.
Business
Using customer demand to activate production of an item or service is called:
A) the andon method. B) the pull method. C) the jidoka method. D) the push method.
Business