Describe the "dark side" of online communications for public relations professionals

What will be an ideal response?

Blogs can attract disgruntled consumers, stock manipulators, discontented shareholders, and views that oppose the organization's official position. Rogue websites confront organizations present negative information about the organization, whether it is true or not. Litigating against Rogue website operators may raise awareness of the site. Urban legends about organizations spread rumors quickly, even if they are not true.

Business

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Contractions can suggest ______________ tone

a. a professional b. an ambivalent c. a conversational d. a distant

Business

A quality analyst wants to construct a sample mean chart for controlling a packaging process

He knows from past experience that when the process is operating as intended, packaging weight is normally distributed with a mean of twenty ounces, and a process standard deviation of two ounces. Each day last week, he randomly selected four packages and weighed each. The data from that activity appear below. Weight Day Package 1 Package 2 Package 3 Package 4 Monday 23 22 23 24 Tuesday 23 21 19 21 Wednesday 20 19 20 21 Thursday 18 19 20 19 Friday 18 20 22 20 (a) If he sets an upper control limit of 21 and a lower control limit of 19 around the target value of twenty ounces, the control chart is based on what value of z? (b) With the UCL and LCL of part a, what do you conclude about this process–is it in control?

Business