Structures that shape how individuals interpret their perceptions are called

a. stereotypes.
b. frames.
c. prototypes.
d. perceptions.

B

Communication & Mass Media

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Regarding the role of conflict and controversy, which of the following is not true?

A) It is central to public discourse. B) It tends to destabilize key publics. C) It offers insight into differences among individuals and groups. D) It explains conflicting interests, goals, values or desires. E) It creates a constructive process that builds toward consensus.

Communication & Mass Media

All of the following are useful criteria for selecting the topic for an informative speech EXCEPT

A) the topic should be controversial, and you should have a strong opinion about it. B) the topic should introduce new procedures, concepts, or information to the audience. C) the topic should be useful to your listeners. D) the topic should not show disrespect to listeners' values. E) All of the above are important criteria for selecting the topic for an informative speech.

Communication & Mass Media