What is the difference between a press release and a news release? What are the seven key elements for crafting an effective news release?
What will be an ideal response?
A press release is a document written for distribution to the media. A news
release is a document created for the print or broadcast media with the intent of getting your
story published in written or video format. The seven key elements of an effective news release
are audience, contacts, headline, content, style, search engine optimization, and structure
Communication & Mass Media
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A true keyword outline features some full sentences
Indicate whether the statement is true or false.
Communication & Mass Media
Backchanneling cues, such as “yes” and “uh-huh,” occur in which stage of listening?
A) understanding B) hearing C) responding D) evaluating
Communication & Mass Media