A trademark represents distinctive identifications of products or services

When a company furnishes materials for the construction of a house and is subsequently not paid, it may file a(n)

A) deficiency judgment. B) lis pendens. C) estoppel certificate. D) mechanic's lien.

Which of the following statements is true of marketing plans?

A) They can be independently developed without worrying about other functional areas. B) They provide direction and focus for a brand, product, or company. C) They are usually profit-oriented. D) They are of limited use to nonprofit organizations. E) They are typically five-year plans and they lay out the strategies required to achieve targets in those five years.