The femme fatale is a character type created by

In a content analysis, the unit of analysis:

a) Is selected after all the data have been coded b) Must be measured at the interval level c) Must be operationally defined d) Is determined by the sampling technique

The leadership in my organization is Powerful - - - Weak The above is an example of a

a. Likert-type scale b. semantic differential scale c. polynomial scale d. nominal scale e. notional scale