Which is the most vital feature for outdoor advertising?
a. Location
b. Layout
c. Headline
d. Copy
A
Communication & Mass Media
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A communication pattern in which you ignore a person’s presence and his/her communication is known as ___________
a. confirmation b. rejection c. disconfirmation d. indiscrimination
Communication & Mass Media
The negative spiral sequence characterized by one partner wanting to talk about an issue, while the other continually avoids the issue is ______.
A. reciprocal negative behavior B. double withdraw C. demand-withdraw D. accommodation
Communication & Mass Media