Accounts are presented in the general ledger in the same order as they are presented in the financial statements

When implementing linear programming models with three dimensions of the RFM framework:

a. The objective function remains the same as previous models: to maximize expected revenue. b. The objective function changes: to minimize the budget of the marketing campaign. c. Both a and b are true. d. Neither a nor b is true.

Industry consortia are more focused on optimizing long-term relationships than independent exchanges, which tend to focus more on short-term purchasing relationships

Indicate whether the statement is true or false