Under ________, the idea is that retailers plan marketing and strategy for an entire group of products rather than on a brand by brand basis

Odin Avionics makes aircraft instrumentation

Its basic navigation radio requires $90 in variable costs and $2,000 per month in fixed costs. Odin sells 30 radios per month. If the company further processes the radio, to enhance its functionality, it will require an additional $25 per unit of variable costs, plus an increase in fixed costs of $800 per month. The current sales price of the radio is $260. The marketing manager is sure that Odin can charge a higher sales price for the improved version. At what sales price level would the new, improved radio begin to improve operating earnings? (Round to the nearest whole dollar.) A) at a sales price higher than $312 B) at a sales price of $260 C) at a sales price lower than $260 D) at a sales price of $375

A manufacturer, using a standard cost system, purchased 250 units of direct materials at a cost of $2 per unit

The standard cost per unit of direct materials is $1.85. Prepare the journal entry to record the direct materials cost variance at the time of purchase. What will be an ideal response