Explain how a sporting goods retailer could use both direct and indirect paths to data creation

What will be an ideal response?

The retailer could use a direct path to data creation by collecting information about in-store purchases through scanner data and customer reward programs and then offering promotions to current customers. The retailers could use an indirect path to data creation by collecting demographic data about current customers and then sending promotional offers to potential customers who match the demographic profiles of their profitable customers.

Business

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Which of the following best describes a straight bill of lading?

A. It is a bill of lading issued to a named consignee that is not negotiable. B. It is a bill of lading indicating that the goods have been properly loaded on board the carrier's ship. C. It is a bill of lading indicating that some discrepancy exists between the goods loaded and the goods listed on the bill. D. It is a bill of lading that is negotiable.

Business

Identify and explain the four basic global operations strategies. Give an example of each strategy

What will be an ideal response?

Business