____________________ focuses on the processes and initiatives needed to support and direct the product/service transformation process within the organization, the creation of the value proposition applicable to such products/services, and the distribution, marketing, sales, and service in support of these products/services.
A. Organizational Structure, Culture and Management Approach
B. Control Systems to Manage Strategic Intent
C. Mechanisms for Effective Talent Management
D. Operational Processes and Market Support & Alignment
E. Support of the overall corporate level vision and mission
Ans: D. Operational Processes and Market Support & Alignment
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A well-known producer of breakfast cereals has decided to hire producers in different countries so that the cereals marketed under their brand are locally produced in the respective countries
This would not only appeal more to consumers who prefer domestically produced goods, but would also create jobs in the host-country enhancing the brand's image further. This is an example of ________. A) management contracting B) franchising C) greenfield venturing D) contract manufacturing E) straight extension
Design thinking requires intensive ethnographic studies of consumers, creative brainstorming sessions, and collaborative teamwork to decide how to bring the design idea to reality
Indicate whether the statement is true or false