Which of the following is a marketing strategy that can be used when a given customer segment shows relatively high values for frequency and monetary value, but a low value for recency?

Which of the following statements is FALSE regarding a call provision?

A) The issuer can repurchase a fraction of the outstanding bonds in the market or it can make a tender offer for the entire issue. B) A call provision allows the issuer to repurchase the bonds at a predetermined price. C) The call price is generally set at or below, and expressed as a percentage of, the bond's face value. D) A call feature allows the issuer of the bond the right (but not the obligation) to retire all outstanding bonds on (or after) a specific date (the call date), for the call price.

Refer to Additional Case 9.2. Which of the following best supports the idea of generating broad career paths for employees at Austin Designs?

Additional Case 9.2 Martin, the director of HR at Austin Designs, is meeting with the career development team. The firm's CEO has decided that the company needs to invest the time and effort into improving the direction and development phases of the current career development program; however, development funds are limited. The CEO and most of the executive management team are self-made professionals who believe strongly in individual responsibility. The organizational structure of Austin Designs is very flat. The company has a wide variety of jobs but few levels of high responsibility. Feedback from employees suggests that they don't know when promotional opportunities are available. A) The firm employs many young workers who have expressed an interest in job variety. B) Managers report that employees lack communication skills necessary for promotion. C) Employees at the firm require additional training for advanced technical skills. D) The majority of employees at the firm are nearing retirement age.