A survey asks the respondent to answer the following item. On a scale of 1-7 with 1 being good and 7 being bad, how do you rate the mayor’s performance? This is an example of a(n) ____.
a. explicit measure
b. quasi-explicit measure
c. implicit measure
d. bi-explicit measure
a. explicit measure
Communication & Mass Media
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The introduction and conclusion should be developed as separate sections of the outline
Indicate whether the statement is true or false
Communication & Mass Media
When you believe that a worthwhile communicator should be able to handle every situation with complete confidence and skill, you are falling for the fallacy of
a. perfection. b. causation. c. approval. d. shoulds. e. overgeneralization.
Communication & Mass Media