Explain how the creation of the National Do Not Call Registry may have helped telemarketers more than it hurt them
What will be an ideal response?
Rather than making unwanted calls, many of these marketers are developing "opt-in" calling systems, in which they provide useful information and offers to customers who have invited the company to contact them by phone or e-mail. The opt-in model provides better returns for marketers than the formerly invasive one.
Business