As PR practitioners you will be expected to adhere to the standards of conduct set by the profession. You will need to be familiar with all of the following, EXCEPT:

If a speaker says, "Tonight, I'm going to discuss with you two reasons why everyone should recycle, including cost-saving benefits and the problems waste creates in the environment," you recognize this as a(n)

a. general purpose statement. b. attention-getting device. c. preview of main ideas. d. specific purpose statement.

A speaker's primary mission is to communicate through a showy multimedia visual display rather than through the spoken word and his or her physical presence.

a. true b. false