Extrinsic motivators (e.g., salary, benefits) are expected, so they ________ motivation when they are missing. Intrinsic motivators (e.g., challenging work, growth potential), ________ motivation when they are available.

Fill in the blank(s) with correct word.

Answer: increase, increase

Business

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Indicate whether the statement is true or false

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For ________ purchases, consumers are more likely to be narrow categorizers, whereas for ________ purchases, consumers are more likely to be broad categorizers

A) high involvement; low involvement B) brand equity; brand loyalty C) evoked set; shaped D) positive reinforcement; negative reinforcement E) massed; distributed

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