The key to launching a successful community relations program includes all of the following, EXCEPT:
a. Participating in and supporting community activities
b. Knowing the community itself and what would benefit it
c. Thinking strategically about what the company wants to get out therelationship
d. Not worrying about ROI if it's a good plan
d
Communication & Mass Media
You might also like to view...
The main ideas in the outline are signified by Roman numerals
Indicate whether the statement is true or false
Communication & Mass Media
Which of the following interests guides a communication researcher who describes how individuals plan to ask for a favor?
a. an interest in studying the processes of message production. b. an interest in studying the content or form of communication c. an interest in studying the functions and effects of messages. d. an interest in studying meaning making.
Communication & Mass Media