________ are people who search, share, and initiate marketing communication and brand relationships

A) Cool hunters
B) Buzz marketers
C) Seekers
D) Innovators
E) Early adopters

C

Business

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Recent research finds that roughly 20 percent of online consumers abandon their shopping carts without making a purchase.

Indicate whether the statement is true or false.

Business

Political and social instability in the Middle Eastern region can primarily be attributed to:

A) desert conditions and lack of agricultural land. B) cultural differences among nations. C) a wide gap between rich and poor nations due to oil revenues. D) lack of water purification facilities. E) the "Arab Spring."

Business