Who monitors the validity of comments made on social media?

A) The Federal Trade Commission
B) Individual businesses
C) Yelp
D) Social Trends Report
E) The Lanham Act

Answer: A
Explanation: A) In 2009, the Federal Trade Commission (FTC) extended its definition of advertising to include social media. The FTC began to monitor social media communicators "masquerading as independent third parties" who "might be taking advantage of the millions of consumers whose buying decisions are increasingly shaped by social media."