Mr. Booth owns the local Ford dealership and recently filmed an advertisement where he talks about the deals consumers can obtain at his dealership. For this type of ad, Mr. Booth is which type of endorser?
A) celebrity
B) CEO
C) expert
D) typical person
B
Business
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If you're using the direct approach to deliver a negative message,
A) save the bad news for last. B) state the bad news at the beginning. C) embed the bad news in a parenthetical expression. D) subordinate the bad news in a compound sentence. E) begin with a neutral buffer.
Business
A global supply chain is the compilation of business activities intended to create, produce, advertise, deliver, and support a focal firm's product or service
Indicate whether the statement is true or false
Business