The Fishbone Technique helps to identify graphically:

A. the underlying causes of a problem
B. all of the possible solutions to the problem
C. criteria needed for solving the problem
D. the best solution to a problem

A. the underlying causes of a problem

Communication & Mass Media

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A good publicist keeps a basic file of statistical information on reporters

a. True b. False

Communication & Mass Media

Daytime programming usually has ________ of advertising per hour compared to primetime

a. more minutes b. fewer minutes c. the same amount

Communication & Mass Media