Once a firm has segmented the market, the next step is to ________
A) decide on a position within the segment
B) settle on pricing
C) select a target market
D) establish the company's brand
E) immediately decide on the "4Ps" of the marketing strategy
C
Business
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The identification, analysis, forecasting, and planning of changes needed in a company's human resources area
What will be an ideal response?
Business
Encyclopedia Britannica Corp's recent decline in sales due to CD-ROM technology is an example of problems in which of the following competencies:
a. team building. b. coaching. c. strategic action. d. self-management. e. both a and c.
Business