A program designed to build long term loyalty and bonds with customers through the use of a personal touch facilitated by technology is a customer relationship management (CRM) program

Perceived value refers to the gap between actual needs and satisfied needs of a customer

Indicate whether the statement is true or false

Cal is renting an apartment. Which homeowners policy is specially designed to insure renters?

A) HO-2 B) HO-3 C) HO-4 D) HO-6