To provide evidence in a persuasive speech you should

A) rely solely on facts and figures.
B) use examples or narratives to humanize a problem.
C) use only expert testimony.
D) use only factual data.

B

Communication & Mass Media

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Critics concerned about how much influence mass media trade groups seem to exert on government regulators and the legislative process often point out

A) how ill-prepared the regulators are for doing their jobs. B) that most media executives earn much larger salaries than the regulators. C) the "Washington turnstile" that moves people back and forth between jobs in the media and government jobs as regulators for those same media. D) the enormous political power and huge amounts of money that PACs and other special interest groups use in lobbying for new laws and regulations.

Communication & Mass Media

The soundbite of a celebrity was used by an NGO for their campaign to raise awareness about the prevalence of obesity among preteens. A local TV station decided to use this soundbite for all related news releases

What format of news release did the NGO use? a. Audio news release b. Radio news release c. Video news release d. Online news release

Communication & Mass Media