Because of a bias called _________________, people are often unwilling to consider evidence that prohibits them from preserving their original belief

FIll in the blank with correct word.

Answer: confirmation bias
Rationale: Confirmation bias and belief perseverance together can dramatically influence a person's beliefs. When an individual searches only for evidence that will confirm existing beliefs and avoids information that would disconfirm those beliefs. This allows the person to preserve their existing beliefs.