Strategy is:

a. The words and images used to sell a product
b. The way you plan to sell the product
c. The facts you use to sell a product
d. The "reason why" for consumers

b

Communication & Mass Media

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The most obvious verbal response is applause

Indicate whether the statement is true or false.

Communication & Mass Media

If a speaker says, "Tonight, I'm going to discuss with you two reasons why everyone should recycle, including cost-saving benefits and the problems waste creates in the environment," you should recognize this as

A) a preview of main ideas. B) a specific purpose statement. C) an attention-getting device. D) a general purpose statement.

Communication & Mass Media