A marketer's fixed costs are $400,000, the variable cost is $16 per unit, and the price of the product is $24 per unit. What is the company's break-even point in dollar sales?

Pizza Hearth is in the process of deciding on the mode of entry into the Eastern European countries. Which phase of the international planning process is Pizza Hearth currently in?

A. Preliminary analysis. B. Defining market segment. C. Developing the marketing plan. D. Implementation and control. E. Standardization of the marketing mix.

All active Florida real estate brokers are required to have an office.

a. true b. false