Which of the following statements is true of the corporate form of business?
A) The board of directors sets policy for the corporation and appoints the officers.
B) Changes in the ownership of stock has a negative effect on the continuity of the corporation.
C) Any stockholder may commit the corporation to a contract.
D) It is easy for stockholders to lodge an effective protest against management.
A
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Which of the following statements is true about customer promotion?
A) It comes directly to the customer from the manufacturer. B) It is directed at intermediate channels of distribution. C) It is an attempt to get the channels of distribution to stock more of a product. D) It is run by the channel, either to the next channel in the distribution chain or to final customers.
Using blogs to release up to the minute information on an issue is an example of what?
A) Market research B) Media relations C) Crisis communications D) Company news E) Team communications