Recognition of Unfulfilled Wants: When a current product isn't _____________ properly, When the consumer is ____________________ of a product, When another product ___________________ to the one currently used

Paired comparisons resemble the marketplace situation that involves selection from multiple alternatives

Indicate whether the statement is true or false

People vary in their attitudes toward their society—while ________ defend it, malcontents want to leave it

A) reformers B) patriots C) activists D) environmentalists E) historical revisionists