Enterprise management includes consideration of speculative financial risks.

An FI that finances long-term fixed rate mortgages with short-term deposits is exposed to

A. increases in net interest income and decreases in the market value of equity when interest rates fall. B. decreases in net interest income and decreases in the market value of equity when interest rates fall. C. decreases in net interest income and decreases in the market value of equity when interest rates rise. D. increases in net interest income and decreases in the market value of equity when interest rates rise. E. increases in net interest income and increases in the market value of equity when interest rates rise.

The ________ approach attracts customers by charging consistently low pricing and avoiding

short-term discounts and other promotions. A) target-return pricing B) value pricing C) perceived-value pricing D) markup pricing